Reading your statistics

Three questions worth asking each week.

Do people open my card? Views tell you whether your sharing works — the message, the QR placement, the signature.

Do they do anything? Clicks against views. A card with many views and few clicks has a top third that does not convince, or fifteen items where three would do.

Do they leave their details? Contacts against views. Under a few percent, your form asks too much, or it is buried at the bottom.

Per item. The click count under each item in "Contents" is the honest ranking of your card. Move the top three up. Delete the zeros — they are cost, not content.